For the newer area of organic meats and such, using a video camera to photograph the animal in its surroundings prior to slaughter would convey a greater sense of quality in the product and open up competition in an area that has had no innovation for half a century.
Like wine, meat and fish draws its distinction from where it lived. A little map of the region and a photo of the whole-animal would better serve those alternate farming who can really do such a thing without showing the ugly feed lots that characterize industrial meat. I always worry on purchasing meat at the grocery what the REAL conditions of that animal were.. and as there is no better detail, i cannot discriminate, as free range and other meat looks red with different labels. Surely a very informative label would better sell me the differentiators of organic farming... and punish bad farming practices, as a photo of kettlemen california with its stinking 10,000 cow lots is enough to turn anyone vegetarian.
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Seems kind of morbid really... "Here kids, this is Betsy the Cow, whom you are eating right now..."
What's to say the slaughterhouses will not simply film 100 cows and cycle the same pics over and over... not to mention driving the cost to consumers up and up.
Actually, the idea is more for organic farmers and those who seek to differentiate their products from the ugly meatpacking industry. Perhaps you're squeemish, whereas i live in an area where farmers slaughter male cattle as they eat too much and unless you're planning to raise a bullock, its better to send the bull to the butcher.
Truth in labelling, if it were law, would indicate such photo's would actually have to be of the animal... not a generic photo. It costs nothing more to do so these days, and given the upmarket potential, it is completely reasonable. If you're for the latest cheapest package of hamburger, then you don't give a toss anyways... as is indicated in your response. Once upon a time, it was inconcievable that microbreweries would offer beer under a different label than budweiser/coors/etc.... and now it is the market bellweather.... same, in my view with meat.