Many people want to hit up Starbucks during the same peak times. It's frustrating to wait in line for 5 minutes, fumble for cash or deal with the irritation of a $4 credit card transaction, and then wait for another 5 minutes as the beverage is made.
Instead, cell phones should come equipped with a coffee button. When you initially get your phone, you would register your preferred order and then the participating venue of your choice online (you could change these preferences at any time). Then, at a predetermined interval (ideally 10-15 minutes) before you plan to arrive, you would hit the coffee button on your phone. The order would go straight to the barista, who would have your ETA and would be able to prepare your latte to be ready just as you arrive. As this service becomes more popular, separate "coffee button" entrances could be created at retailers. The coffee charge would be billed on your cell phone bill, eliminating the time-consuming transaction. Retailers would like this because it would reduce the masses of people in line (which drives away potential customers)and because they wouldn't be stuck paying credit card companies expensive transaction fees on low-dollar credit card purchases.
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koffee too on chapel street has been experimenting with a service that allows customers to text in their orders. i always wonder if anyone's actually using that service - might be a good way to explore this market.
If I am not mistaken the service the Koffee uses is http://www.gomobo.com/
Starbucks has a site where customers can submit ideas like this: http://www.mystarbucksidea.com
I think adding a dedicated button like this would be too much. A software application with a clickable button seems more likely. (Or maybe a particular odd and unused key-chord could be invoked to simulate a hardware button.)