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In the car (and advertised), instead of miles per gallon, have dollars per mile while driving; you can literally see the money flying out the window while your foot hits the accelerator. Also per minute and hour would be useful. You could also have carbon emission per mile. There would be carbon emission baselines for cars. Those cars which took more carbon emissions to get off the showroom floor would have that reflected in the overall carbon output and average output per mile.
wdclapp, Oct 04 2009
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$/m will vary in the market and day to day as pump prices vary, so would be impractical to print on the advertising material.
Static stuff, that Co2 or general fuel can be printed, since it will mostly be the same.
Well, given the current implementation of computers, GPS, and wireless broadband, wouldn't it be easy to determine the price of fuel at the closest filling station.
The dollars per mile you are actually spending would depend on the price you paid for the gas, not the price at the nearest station. You could simply enter the price you paid and the amount you bought into the computer. The computer would need to know how much gas you bought because the price will change. The computer would need to calculate what percentage of the gas was purchased at each price. There could be a device to gather this infomation automatically. That idea was suggested a while ago by hrench I think.